PC Hay | December 14, 2008
If you are like most businesses that may not have the time or resources to explore and take advantage of different online channels, an online marketing company may be the place to start.
In the not-so-distant-past (remember this is Internet time), a business could slap up a web site, do some email marketing, create some online [...]
PC Hay | December 13, 2008
When it comes to marketing your website you can choose from two primary vehicles, SEO (search engine optimization) or PPC (pay-per-click). Both have their uses and there will be cases where it’s more beneficial to use one over the other and cases where both should be used. I’ll explain each method in detail and show some examples of how to best utilize each.
PC Hay | December 12, 2008
Most of you have a website; some of you may even have an outstanding website. Yet many of you are not getting the most from your website, which defies all logic. After all, you invested your valuable time, and likely a reasonable amount of money in your website design, so shouldn’t you see a return on your investment?
